Why is the Daily limit set to 50? Can I change it?

You can set the Daily limit of opening emails (Email #1) that will be sent in a campaign. This is useful for controlling the daily volume of emails.

TL;DR

  1. The daily limit is editable and can be modified at any time.
  2. Default: 50. Recommended: 100-150. Cap: 500 (can be raised on request).
  3. This limit needs to go hand-in-hand with your emails service provider's sending limits.
  4. Very high values might get your mailbox temporarily blocked for sending too many emails.

This limit is set to 50 by default and is capped at 500 (users can have the cap raised on request).

The recommended value is 100-150, which ensures smooth operation for cold emails in most scenarios.

Note: Daily limit only applies to the opening emails and not the follow-ups. Sending of individual emails in the cadence may overlap, and the follow-ups are prioritized in that case.

Go ahead and check our Sending Simulation: 150 scenario - 3 follow-ups

Are there some disadvantages to setting higher Daily limits?

Email providers have their own limits, and it's those that really count here. For example, a free Gmail account allows you to send 500 messages daily, while the paid G Suite version has the limit of 2000 emails a day. Wanna learn more about G Suite sending limits? Click here.

Using Woodpecker is a great way to save time (and a lot of it) on sending the emails manually. The idea with cold emails, however, is that you want to emulate sending them "by hand", and engage your prospects with a fair degree of personalization in your emails. Limiting the daily volume of emails stands for "quality, not quantity".

These limits also help protect your email address that is used to send all those emails. Various filters and anti-spam appliances constantly monitor how emails are sent, and are sensitive to high volumes of these, especially when they are being sent out very quickly, and in regular intervals. Woodpecker limits the number of emails, sends them at random times, and gives you an entire toolkit of snippets for the personalization of your emails (so that each one is different). The App also has additional mechanisms built in to help you achieve success with your cold outreach.

Separate Email for Outbound

It's a very good idea to set up a separate email account to use with cold emails in Woodpecker.

Can I set a higher limit anyway? (I know what I'm doing, alright?)

If you'd like to send (many) more opening emails daily, we will not stand in your way. You can also have the mentioned cap of 500 increased – just drop us a line at support@woodpecker.co, and state the new cap you want to have in your account.

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